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Senior Email Marketing Manager

PrivacyHawk

PrivacyHawk

Marketing & Communications
Mexico
Posted on Friday, June 7, 2024

About PrivacyHawk

PrivacyHawk is a privacy app that makes opting out, unsubscribing, and deleting your data from thousands of companies easy. We are passionate about user privacy and an individual’s right to control their data. This is a venture-backed startup so we are looking for people who are interested in joining a technology startup on the ground floor and gaining experience with how technology companies work. Please visit PrivacyHawk.com or @privacyhawk on Instagram and Facebook for more information about the company.

About The Role

Position: Senior Email Marketing Manager (Full-Time, Remote)

Location: Based in Latin America

Language: Native or C1 American English, both spoken and written.

Main Responsibilities:

Strategy Development and Execution:

  • Develop, manage, and implement comprehensive email marketing strategies, including lifecycle marketing emails, product updates, and retention campaigns.
  • Create and execute marketing campaigns aimed at driving engagement, conversion, and retention.
  • Design and manage automated email workflows and nurture campaigns to enhance customer experience and engagement.

Performance Analysis and Optimization:

  • Conduct in-depth performance analysis to measure campaign impact, including conversion rates and response rates.
  • Perform A/B testing to optimize email content and layouts.
  • Provide insights and recommendations based on data analysis and implement them to enhance campaign effectiveness.

Design:

  • Strong email-building skills to develop high-quality email templates and designs
  • Staying up-to-date with the latest design and communication trends.

Qualifications:

Experience:

  • 3-5 years of experience in email marketing, specifically creating email campaigns for apps.
  • Proven track record of successful campaign management and optimization.

Hard Skills:

  • Proficiency in email marketing platforms, particularly Mailchimp and Sendgrid.
  • Strong skills in developing high-quality email templates and designs.
  • Knowledge of current email template building platforms and trends, with the ability to recommend and implement the best tools.
  • Exceptional written English, necessary for communicating effectively with thousands of US customers.
  • HTML & CSS skills a plus

Soft Skills:

  • Excellent communication and project management skills.
  • Ability to work independently and as part of a team in a fast-paced environment.

Benefits:

  • Competitive Salary: Based on experience
  • Stipend for healthcare
  • Stock options
  • Unlimited paid time off